You know what linkbaiting has been getting a bum wrap lately. Everyone from Nick W, to Eric Ward, to a majority of the readers at copyblogger. Well I’m going to take the unpopular and politically incorrect stance of defending link bait.
So I’m cruising through twitter this AM and I get a message from DaveR about a job he thinks he’s found for me. Now my first thought was Dave sent me a link to the Disney Chief Magic Officer job, which is very cool, but more of a ceremonial position more than anything else. However what he actually sent was … [Continue reading DaveR Twitter and the Disney Job I’ll Never Get]
So I’m finishing up Malcom Gladwell’s Tipping Point before my trip to Pubcon next week where’s he’s the keynote speaker. Now if you are serious about real marketing (not the push button kind) this book is required reading, you really get an understanding about how viral marketing works. Which leads me to one of the biggest viral marketing tools that … [Continue reading Malcom Gladwell, Mavens, Connectors, and Digg]
Rand made an interesting observation about a post that got “dugg” (I think he’s nailed it too). However the real gem of wisdom comes from Rob Stevens who makes this observation
Late last year Darren Rowse on Problogger had a post about How to Build a â€˜Digg Cultureâ€™ on your Blog. The post discuses how going viral can increase your reader/subscribers over time which build in long term defensible traffic. The graphs he used were hypothetical but accurate. Last week I created the situation so thought I’d show you some real … [Continue reading Going Viral to Build Defensible Traffic]
In my initial post Going Viral to Build Defensible Traffic, I posted some graphs showing how going viral built up my RSS subscribers. Yesterday I pushed out another viral post that did WAY better than I planned on it doing.
A few weeks ago @etnainteractive asked me a question on twitter about HCards and Microformats, and do they matter for SEO. I’m going to explain what they are for those of you who don’t know what thay is. I’m also going to be taking a bigger look at address data and SEO implications.