Thesis WordPress Theme Review

I’ll admit that when I first saw the Thesis wordpress theme I wasn’t really keen on it, in fact I really didn’t see the point. While I’m not a programmer by trade, I know enough HTML, CSS, and PHP to make things happen in the code. However after seeing some of the behind the scenes stuff on Rae’s blog I … [Continue reading Thesis WordPress Theme Review]

Mini Skirts and Home Pages

Over at HighRankings.com there is a forum thread about much copy there should be on your homepage and whether there is an ideal length or word count. One of the moderators reply was priceless, so I’ll share it with you: “Copy should be like a woman’s skirt, long enough to cover the essentials, short enough to be interesting.”

How to Not Write a Page Title

Am I the only one who finds a significant amount of irony in the title of this story: Changing of the Guard: How Dan Pulcrano Became The Point Man in the Historic March From Old Media to the New World Online link If it’s all about new media how about you write a title with a search engine in mind … [Continue reading How to Not Write a Page Title]

Thesis Tutorial – Adding Date Based Triggers to Your Posts

There are a lot of times when you are working on your blog template where you want things to happen based on how old a post is. This tutorial shows you how to do it. The programming is pretty simple and you don’t have to be using the WordPress Thesis Theme to do it, but it would be a lot … [Continue reading Thesis Tutorial – Adding Date Based Triggers to Your Posts]

Why Categories Matter in a Blog Setup

In this post we’re going to be looking at blog categories, why they matter, and how to use them most effectively as publisher.To be honest, I get asked about date, category, and tag archives fairly regularly. It creates a lot of potential for duplicate content, which is why so many people have things set up incorrectly and do more damage … [Continue reading Why Categories Matter in a Blog Setup]

Category SEO For WordPress Blogs and Ecommerce

I solved (at least partly) my problem maintaining rankings over time. Old pages that used to get traffic are once again seeing inbound search visits. I did it by tweaking my blog’s category pages, but I think the lessons are also helpful for ecommerce sites.

The Corrupted Screenwriter

The following is a guest post by a friend of mine, he’s a screen writer by trade and not an internet marketer. But I have exposed him to enough of the SEO world that it’s made a difference … mg So I was at a Hollywood party tonight.  A good buddy of mine is finally tucking his tail between his … [Continue reading The Corrupted Screenwriter]

Prisoners of War in the Battle for Paid Links

Yesterday I came across a post from Dazzlin Donna entitled Matt Cutts, Why Am I Still Being Punished, there are several points in that post worth noting and discussing in more detail.

Does your Blog Suck … Here’s How to Fix It

He’re’s a little secret, I’ve slowly and steadily been unsubscribing from SEO blogs for the past few months, and last week the total number of  marketing blogs I read dropped below 10, and I think the time has come for an intervention. For a lot of you the time has come to ask yourselves does your blog suck … and … [Continue reading Does your Blog Suck … Here’s How to Fix It]

Bidding on Matt Cutts as a Keyword

A few weeks ago Matt Cuts noticed someone was bidding on his name. Being the snarky wise-ass fun loving jovial type I decided to have a little fun. While it wasn’t an especially nice thing to do hopefully I can make up for that by turning this into a learning experience and showing some stats.

Creative Link Building Ideas

There’s lots of talk on the net right now that reciprocal linking is dead, which I disagree with. I will qualify that answer and say crappy reciprocal lining is dead (see Link Monkey it’s time to Evolve). Lots of people are running around like chicken without heads trying to figure out how am I going to get “natural looking links“? … [Continue reading Creative Link Building Ideas]

Eric Schmidt, The Wall Street Journal and Personalized Search

Early Friday morning the Wall Street Journal published an op-ed piece from Eric Schmidt on how Google can help the dying newspaper industry. Later that same afternoon Google announced they were “turning on” personalized search for everyone. While these two events were connected because the occurred on the same date, they are also a clear signal of Google’s direction: going forward.

SEO Tips I Learned from Matt Cutts

As an SEO one of the things we often have to overcome is optimizing for the singular and plural form of the word, such as [blue widget] and [blue widgets]. Now some folks go the route of building one page for each keyword. While this can work you often end up with two very similar reading pages. Sometimes people will … [Continue reading SEO Tips I Learned from Matt Cutts]

Merchant Circle Has Reputation Management Issue

So after reading Rae’s review of Merchant Circle, I headed on over and checked out the SERP for Merchant Circle and what I saw wasn’t pretty …

Google Sitemaps and Site Migration

Recently I’ve been laying the groundwork for some future SEO projects doing some site migrations onto content management systems, showing search spiders friendlier content, and cleaning up some URL structures. I’ve been using Google Sitemaps to help keep track of how the projects are progressing.

Testing the OOP

Just for kicks let’s see what happenes for [Aequeosalinocalcalinosetaceoaluminosocupreovitriolic serps] with this post on [Aequeosalinocalcalinosetaceoaluminosocupreovitriolic]

The Need For Better Communication From Google

As a company, Google tends to favor automation, whether it’s in Adwords, organic algorithm updates, or dealing with the public in general. This automation makes them efficient and profitable, but it also makes it very hard when doing any sort of customer service interaction. Have a problem with feedburner? You are more likely to see Big Foot riding the back of the … [Continue reading The Need For Better Communication From Google]

SEO for Product Reviews, Part II

In SEO for Product Reviews, Part I we talked about how ignoring or not addressing “keyword review” or “keyword reviews” leaves your company or product in a vulnerable position. However since I’m trying to be more positive in this post I’d like to talk about some SEO strategies for reviews.

Link Building Tips from the Pros

In case you haven’t made your way over to Aaron’s Blog recently check out the 101 Link Building tips that he and Andy Hagans put out. It’s got some great tips that should required reading (and rereading) before you start thinking about linking.

V7n Contest

So I’ve decided to enter the V7N SEO contest, not because I think I’m great, but because I’d really like to see the money go to a good charity. So if you’d like to see my entry visit my v7ndotcom elursrebmem page, and find out how you can help the prize money go to kids with cancer. I’ll also be … [Continue reading V7n Contest]