Is having a high exit rate bad? In pursuit determining whether Google is using analytics data to ranks SERPS, many marketers put undue focus and weight on factors like bounce rate and exit rate instead of taking a more holistic look at the statistics in relation to one another and what they really mean.
How Google Profiles SEO’s
At SMX one of the more contentious subjects was the debate over Google’s Android Phone giveaway, and demonstration that they are in practice profiling SEO’s.
Wikipedia Invades Google News
The following screen shot has to be seen to be believed 7 wikipedia articles listed as news sources in google news (picture after the jump click to enlarge)(link if you can’t see it)
Personalized Search – The Feature No one is Asking For
As the debate over personalized search continues I asked myself this question, is anyone one really asking for personalized search results?
Google Analytics Hiring and Sheepwalking
So I came across something from the Google analytics page about hiring a new representative To meet Google’s exacting hiring standards, you’ll need an outstanding academic record from a highly ranked university and have a history of professional achievement. Which struck me as kind of humorous as I just read Seth Godin talking about hiring and Sheepwalking I define “sheepwalking” … [Continue reading Google Analytics Hiring and Sheepwalking]
Google: Greed over a Rollback
Google recently announced they were updating the Adwords Quality Score, however it appears that there is a bug that raises the prices form any advertisers: Google AdWords Quality Score Has Major Bug Google AdWords Adds Quality Score Column & To Improved Quality Algorithm from Wednesday warned us of the new changes coming but apparently there is a bug that makes … [Continue reading Google: Greed over a Rollback]
Matt Cutts Wants You To Help Fight Spam
If you needed any further evidence that Google is ramming personal search and Google accounts down your throat for their own self interests you need look no further than the latest Google Patent about removing documents.
Google Not Afraid to Big & Ugly for Your Data
In a non logged in account in IE Google is not afraid to get big and ugly to get you to download that toolbar and start sending them data. Notice it’s almost as big as the Google logo. Is getting your hands on my data really that important to you …
Contextual Advertising That makes me Laugh
Sometimes the ads in GMail crack me up
Google Personalized Search – Don’t Become a Google Traffic Addict
Recently I was doing a bit of research on personalized search for two different projects (I love a bit of convergence) and I had a revelation, with Google’s personalized search they are creating traffic addicts for their own self interests.
DoubleClick Becomes Part of Google Data Borg
Google paid through the nose buying Doubleclick, but man leveraging all that doubleclick cookie data into the Google data borg, that is just scary.
Google Web History – More Spying From Google
I was a little busy last week and didn’t have time to respond to this, but don’t worry the Google Web History isn’t going to pass by without me taking a well deserved swipe at it.
Google Love Affair with Wikipedia
Much has been said about Google algorithmic favoritism for Wikipedia. I was working on a project this weekend about celebrities, and wikipedia’s dominance in the SERP’s was nothing less than astounding.
Forbes Article
I’m mentioned in a Forbes article about Google along with Aaron Wall and Jim Boykin
Google Onebox with Maps Gone AWOL
So I was looking at something last week and I was getting onebox results with a map and three listings for [local town service]. Today I went to someone’s office and show them the onebox and the map with three local results were gone. Tried a bunch of others I know used to work in the past and they are … [Continue reading Google Onebox with Maps Gone AWOL]
Google Trends
I like the new Google trends feature but does anybody really believe [esoteric] is a “hot search term” for May 22 2007? Like really … a hot 20 search term … c’mon. Hey Google would it really have been that hard to make it RSS so I wouldn’t have to scrape it it …
Google Site Links UI Looks Funny
Not sure what’s causing it but I’ve never seen site links formatting go funny like that
Google Adds Paid Links Reporting
Google added a new section to webmaster central today entitled “report paid links”. How anyone other than me or quite possibly my book keeper know whether a link is paid or not is very questionable, but let’s dig just a little deeper shall we.
Duplicate Text and SMX
One of the people I finally had the chance to meet at SMX was Vanessa Fox of Google. We’ve been twittering for eva (ok maybe 6 months but on the internet that is forever) and I think we’re really close to becoming BFF.
Google Beats Disney
I demand a recount of the hanging chads or something, because according to a recent press release Google is the most desireable place to work for undergraduates just beating out Disney … ACK!!! Say it ain’t so Mickey … Say it ain’t so …