So if you happen to do a search on the word [Ferrari] you’re greeted with this SERP.
Having “undefined” or “tolks” as your description is IMHO less than optimal (ok I really think it says you lame and asleep at the wheel). Looking at the PPC copy, click enticing is probably not the way I’d describe it. Now of course when you are Ferrari and have a decades old brand with a strong offline presence you can overcome mistakes like this, when you are a web 2.0 startup not so much …
