Archives for December 2017

Google Search Tricks, Tips and Hints

Even though I work in the search engine space I have a lot of the same bad search habits that most people have. I expect Google to know that when I type in [Wedding Band] it should know whether I’m looking for jewelry or musicians. With that in mind I’m going to provide some tips to help you use Google … [Continue reading Google Search Tricks, Tips and Hints]

Optimal Titles: SEO Case Study

SEO Case Study: Optimal Title Structure Experiment: To determine what the optimal structure is for a title soley for page ranking. Hypothesis: Page titles are one the most important on page ranking factors, and achieving the best layout will help a page rank for it’s desired phrase. I believe that that [Keyword Phrase : Title] will rank higher than any … [Continue reading Optimal Titles: SEO Case Study]

Evel Knievel and Social Media Promotion

As a young American boy growing up in the 70’s Evel Knievel was one of my role models. Aside from being a daredevil Evel possessed a strong understanding of marketing and engaged in a level of shameless self promotion that would have made PT Barnum proud.

How to Build an Effective Footer

Footers are one of the most often underused, misused and abused areas of a website. In this post, I’ll be taking a look at footers and passing on some tips to help you get more out of them.

Seth Is Wrong On Paid vs Free Journalism

I’ve been writing about thinking critically recently and the Malcolm vs Chris vs Seth thing is great fodder.

Why I’m Looking Forward to a Google Operating System

As I’m fairly well known for my distrust and criticism of all things Google, so it probably comes as something of a surprise that I’m REALLY looking forward to a Google Operating System … allow me to explain …

If Google Ran The World

This is the way things work in the real world this is the way things would work if Google ran the world any questions …

Google Documents Folders Bug

Not really sure what’s the best/most efficient way to get this info to the right person so I’m totally going to link and hope I show up in Matt or Adams ego surfing. In the new google documents UI if you have a lot of folders/tags (they changed tags to folders) the bottom one’s drop off the screen and you … [Continue reading Google Documents Folders Bug]

Why is Everyone Connected With Google So Creepy

Anne Wojcicki wife of Sergey Brin who is in charge of 23andMe.com (sorry no link love for you) is set to bring the company live this week. Here are the details via techcrunch: 23andMe will offer a genetic screening service for $999. The short story is that 23andMe will administer a test (presumably a swab or saliva test) that will … [Continue reading Why is Everyone Connected With Google So Creepy]

Reviews: Author HReview Plugin

Google’s current algorithm tends to favor sites with reviews, especially sites with review data that have the proper markup. However, for many small sites or sites that are concerned about the problems associated with user generated reviews, this can present a problem. One way to get around this problem is to create reviews from one expert author and publish that … [Continue reading Reviews: Author HReview Plugin]

Book Review: The Shallows by Nicholas Carr

The Shallows by Nicholas Carr proposes the following: that the Internet and all of the its shallow content is actually rewiring our brains and how we process information.

Maximizing Profits With Website Design and Layout: Part III

In Maximizing Profits With Website Design and Layout: Part I, we looked at some examples of screen resolutions, and content placement. In Maximizing Profits With Website Design and Layout: Part II, we looked at how banner size affected the “sweet spot” being above or below the fold. In part III we’re going to look at liquid versus static.

Web 2.0 Weenies and Bullshit Social Media Economics

This weekend I watched an amazing video from Mike Rowe of Dirty Jobs at a Ted Conference, and what really hit home is how many people struggle to be new media douchebags in a web 2.0 world. If you’re the kind of person who wants to have 50,000 twitter friends, be a power Digg user, make the front page of  … [Continue reading Web 2.0 Weenies and Bullshit Social Media Economics]

Google, Dictionaries and SEO

One of the things toolbars and personalized search will do is reduce algo busting to the equivalent of speaking Latin. However personally I hate personalized search, and don’t think it’s going to be as big as they all hope, so I like to practice a little algo dissection from time to time. One of my favorite methods is pushing a … [Continue reading Google, Dictionaries and SEO]

Local Search Interview Update

Due to some production issues I made some adjustments to the local search interview series, I added two more interviews, and we may get a third by friday.

Can Google Detect an Affiliate Website

One of the questions that often comes up is does Google hate affiliate websites, and are they penalized in the algorithm?

Are You Chasing Off Topic Traffic

When your blog or website becomes successful and starts to get traffic, if you don’t make direct sales yourself or commissions via affiliate traffic, you almost always look for other revenue streams. The most common revenue stream is CPM based advertising or something like adsense. However, once many publishers start down that path, they almost always end up chasing off … [Continue reading Are You Chasing Off Topic Traffic]

An Introductory Guide to SEO for Real Estate Websites

3 Steps to Better Rankings and More Traffic It’s no secret that when it comes to SEO, a lot of real estate websites are in bad shape. If you are a broker or a service provider, there’s a great deal of potential in your online presence. For the vast majority of people – 90% according to a survey conducted by … [Continue reading An Introductory Guide to SEO for Real Estate Websites]

Local Search Articles and Information

In addition to the post, and interviews in this series I’ve compiled a list of a few local search related resources. You can browse through the list below or use a google custom local search engine I created.

Sitelinks – Now That’s Interesting

Oh apostrophe you give and then you take away (and suggest)