Archives for June 2016

Hey Google Can We Get a Clear Cloaking and First Click Free Explanation

One of the more common questions I get from people is how do I show my paid context to search engines, but not to non-paying/membership customers, and staying within search engine guidelines. The answer always comes dangerously close or steps over the cloaking line.

Are You More Entertaining than a Sock Puppet

So my buddy Loren Feldman over at 1938 media has been having grand old time giving a parody of Shel Israel lately. While it’s all been pretty funny I think there are a few points to learn from this.

Google Analytics Why Do You Make Me Distrust You

So I logged into Google Analytics this morning and I get the following message

How To Protect Your Home Business From A Natural Disaster

As some of you may know I live on the south shore of Long Island, and this was one of the areas that was hit by the storm surge and flood waters from Hurricane Sandy last year. We had 38″ of water in the street and 15″ on the first floor of my house, so the entire first floor of … [Continue reading How To Protect Your Home Business From A Natural Disaster]

AdSense Arbitrage: Keyword Selection

In part I AdSense Arbitrage: Tips, Tricks & Secrets we went over the basics of how AdSense arbitrage works. In this part we’re going to roll up our sleeves and look at some actual keywords and see if we can find some areas where we might like to try some arbitrage.

Google Guide to SEO – Are Social Media Links on Death Row?

I was reading Google’s guide to SEO (pdf) , and it’s actually pretty good from a website or business owner perspective. However here’s a quote I found interesting, this is something they recommend NOT to do on social media websites: involving your site in schemes where your content is artificially promoted to the top of these services. For a long … [Continue reading Google Guide to SEO – Are Social Media Links on Death Row?]

Receipt Scanning Software & Business Card Scanning Software – Shoeboxed review

The following is a review of Shoeboxed.com, a receipt scanning and business card scanning service.

How Google Plans to Steal More of Your Traffic

At the SMX Advanced Conference in June of 2014, Danny Sullivan had a Question and Answer session with Matt Cutts. During this session, Matt did a live search demo that, in my opinion, demonstrated that Google wants to take the search traffic it’s currently sending to other websites and keep it for themselves.

Badges & Widgets Can Take Your Rankings to the Top!

SEOmoz has mentioned it before in their link building videos that badges and widgets are a great way to get links, but can they really help you get to the top for very competitive terms?  I believe so and have some proof to demonstrate it.  Most badges I have seen are some type of image that is hyperlinked to the … [Continue reading Badges & Widgets Can Take Your Rankings to the Top!]

Raven SEO Tools Review – Getting Started With Keywords

I’ve been spending some quality time with Raven Tools, and I thought I’d turn it into a tutorial series to help you get more out of using the tools as well. To read all the posts visit my Raven SEO Tools Page.

Understanding Confrontational and Controversial Marketing

Controversial and confrontational marketing are time tested methods for bringing traffic, attention and links to your company, product or website, however there’s more to it than just picking a fight.

Link Monkey it’s Time to Evolve

If you’ve been following any of the Google Jagger update threads on any of the search engine forums some of the common things you’ll hear is “reciprocal linking is dead“, or “I’m dropping all of my reciprocal link pages“. While this type of knee jerk reaction is understandable, I feel it’s misguided. Reciprocal linking isn’t dead, just low quality links … [Continue reading Link Monkey it’s Time to Evolve]

Google Maps and Click to Call

So I’ve been playing with some local/maps features and tried “click to call” and found it was pretty cool and useful.

Why I Turned Off Blog Comments

There’s been a bit of speculation as to why I turned off comments here, and the occasional are comments coming back or is this just a temporary thing. My apologies for not addressing this sooner, but I’ll give you the real reason and address some of the speculation as well.

How to Get Reviews For Your Website

Reviews are an extremely powerful asset for many websites. They can provide a continual stream of fresh, new, and unique content that is good for the users, which is ultimately what everyone wants. However, there are some upsides and downsides to reviews, and there is the big hurdle of figuring out how to get reviews and integrate them. In this … [Continue reading How to Get Reviews For Your Website]

How to Create a Local Twitter Account

Most of the the tutorials on the web dealing with growing your Twitter followers, don’t pay any attention to location, and are more concerned with raw numbers. I recently started a local travel website and wanted to focus on gaining local followers from that city and surrounding areas. While I can’t reveal the profile, this tutorial will walk you through … [Continue reading How to Create a Local Twitter Account]

Why Google’s +1 Needs an On Page Component

Last week Google announced a new addition to the search engine results page: the +1 button. While there was a huge amount of press surrounding the launch, after playing with it for a few days, I don’t think it’s going to work unless it has an on page component … soon.

Google Search Tricks, Tips and Hints

Even though I work in the search engine space I have a lot of the same bad search habits that most people have. I expect Google to know that when I type in [Wedding Band] it should know whether I’m looking for jewelry or musicians. With that in mind I’m going to provide some tips to help you use Google … [Continue reading Google Search Tricks, Tips and Hints]

Looking at Fake Social Media Profiles

Somewhere in the middle of all the drama last week was a discussion on fake social media profiles, and as usual the white hat zealots were ready to crucify anyone associated with them, claiming they were yet another tool disparaging the SEO and internet marketing industry. Well it’s my profession responsibility to provide some examples of this nefarious behavior and … [Continue reading Looking at Fake Social Media Profiles]

Google and Deep Crawling

I’m having quite a bit of difficulty getting deep crawls from Google recently. Adding new subdomains to existing sites in some cases sites that are 4 and 5 years old are taking over a month to get the just the main page on a new subdomain indexed. Yahoo seems to be doing ok by comparison, and you gotta luv’ that … [Continue reading Google and Deep Crawling]