Shopping Cart SEO Tips

When you run an online ecommerce store with a shopping cart, it’s quite easy for your architecture and URL’s to enter into territory that’s not friendly for search engines. Here are some basic tips I recommend for everyone working with an online shopping cart.

Secure Pages, Shopping Carts and Duplicate Content

Last week at SES Chicago, we were sitting in some site review panels and came across an identical problem on two completely different sites: duplicate content on both secure and non secure pages.

How to Deal with Expired Product or Auction Pages

Today’s post is question from Hicham Damahi of beezid.com/ who asks “How to handle expired product pages on a classified / auction site.” I’m going to expand the topic to cover expired product pages as well, since the concept it basically the same.