If you’ve spent any time on the internet, chances are you’ve seen silly, funny, or just plain insane custom 404 error pages. However, this article isn’t about creating one of those types of custom 404 pages; this is about creating a better 404 page that is not only helpful to your users but solves technical problems you might not even … [Continue reading How to Create a Custom 404 Page]
How to choose keywords for your blog? If you’ve ever seen me at a conference, giving a presentation, or ranting on any of the social media hangouts, chances are good that you’ve heard me pick on bloggers for not choosing their keywords properly when writing their posts. In this article, I’ll explain what I see as the real problem, why … [Continue reading How to Choose Keywords for Your Blog]
Having a verified author profile picture appear next to your articles that show up in search results is a new feature Google recently added. In this post, I’m going to show you how to add the functionality to your thesis theme in WordPress.
When I talk with small business owners or look at their websites, one of the frequently-asked questions (or subject that I notice requires attention) is how often should you update your website, and how many websites are filled with outdated information.
Because Google’s Panda filter has so dramatically impacted many websites, there is a lot of speculation about which specific triggers activate Panda’s filter. I am not going to pretend that I know the exact causes. However, I do know the warning signs that are common among Panda sites, and I am working to avoid them.
For today’s post, I present Chris Boggs, the current president of SEMPO.
If I had the ability to reach through the screen, grab you by the shoulders, look you in the eye, and tell you that building a mobile version of your website should be your number one IT project this year, I would. While I may be on the bleeding edge of mobile consumption, the adoption of smart phones, tablets, and … [Continue reading Building a Mobile Website Should be Your #1 IT Project]
In my opinion, SEO for your competition is one of the more underutilized tactics today. You can try to optimize for your competition’s company name, products, or even comparison searches. In this post, I’ll take you through the process and what to watch out for. Anyone who has done any work in the ORM (Online Reputation Management) space can tell … [Continue reading SEO for Your Competition]
Recently, during the Q&A part of a conference session I was attending, someone asked, “Can small businesses do their own SEO?” It’s not an easy question to answer but, in a post Panda Update world … I think the answer is no.
The idea of evergreen content is that it is essentially unchanging, intended to last “a long time,”and have little or no maintenance. So isn’t updating evergreen content a bit of an oxymoron? In some cases yes, in some cases no.
The following is part of a multi part series on image optimization. In this post we’re looking at driving traffic with with “image of the day” type of posts.
A question that I get asked fairly regularly is “how many websites should I run? Am I better with one website or lots of little ones?” The question has some different aspects, so, as someone who runs more than one website, I’ll try to share some of my experience.
The following post is part of a series on Raven SEO tools. In this post, we’re going to look at the event manager.
The following is part of a series on image optimization. In this post we’re going to be looking at sources for images. Premium Stock Images There are a lot of sources for stock images on the web. On the web, however, there is a huge divide in prices. While the images from this category are very professional, and very high … [Continue reading Where to Get Photos for Your Website or Blog]