Alt Tags Back in Black?

I remember the good ole’ days when you could stuff alt tags with whole sentences and it worked like a charm, then it got killed. However recently I’m seeing more and more alt tag stuffing working.

I’m seeing keyword stuffed graphic buttons really throwing SERP’s completely out of whack. What I’m also seeing is the content of alt tags in SERP’s. In one case the search was for a company name and looked like this

Company Name
Company Name blah blah blah Company Name image blah
blah blah blah blah blah blah
www.example.com

Looking at the HTML source code you saw this


<h1>Company Name</h1>
blah blah blah ...
<img scr='http://www.example.com/image.jpg' alt='company name image'>
blah blah blah

Kinda groovy in an old school way

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