USAToday and Forbes How to Screw up a Good Idea

So I’m cruising through my reader this AM and come across this piece on USA Today Hottest shows in Las Vegas. Lots of blah balh copy, but what I really want to see is the list of the 10 shows. Inside the middle of the article I follow the link to the slide show (yes slide show in the anchor text already has me jittery). I’m sent through a series advertising screens and end up here. On top of that I now have to “next” through 10 different screens.

This is where “small” publishers who aren’t tied to “old school” advertising metrics and execution methods have an advantage. Go for usability, give me what I want right away, don’t surround it with fluff, inject advertising interstitials, and try to carry the concept of magazine pages to the web with page views.

GraywolfSEO.com runs on the Genesis Framework

Genesis Framework

Genesis lets you to quickly and easily build amazing websites with WordPress. Whether you're a novice or advanced developer, Genesis provides the secure and search-engine-optimized foundation that takes WordPress to places you never thought it could go.
It's that simple - start using Genesis now!


Take advantage of the 6 default layout options, comprehensive SEO settings, rock-solid security, flexible theme options, cool custom widgets, custom design hooks, and a huge selection of child themes ("skins") that make your site look the way you want it to. With automatic theme updates and world-class support included, Genesis is the smart choice for your WordPress website or blog.


tla starter kit

Advertisers:

  1. Text Link Ads - New customers can get $100 in free text links.
  2. BOTW.org - Get a premier listing in the internet's oldest directory.
  3. Need an SEO Audit for your website, look at my SEO Consulting Services
  4. TigerTech - Great Web Hosting service at a great price.
More in Random Thoughts
How to Not Write a Page Title

Am I the only one who finds a significant amount of irony in the title of this story: Changing of...

Privacy and Security Aren’t Opposites and Google as Tool

You know I speak against the Google machine a lot, sure some of it is good theatre, but deep down...

Jason Calacanis & Michael Gray

Probably pretty high on the list of pictures you never thought you'd see but there's a picture of me with...

Close