13 Ways to Promote your Local Business for Free

Many local businesses struggle to find ways to promote themselves, get links, rank in search engines, and ultimately drive traffic to their websites. Most small businesses also have limited budgets making the task more difficult. For those businesses here are 13 ways you can promote your business online for free.

How to Add Search Shortcuts to Google Chrome.

Last week Danny Sullivan twittered he was looking for a creative commons image to use. Christine Churchill poked a little fun at me wondering how I was able to get that so quickly. The trick is using search shortcuts, and I’m going to show you how to do it.

Testing the OOP

Just for kicks let’s see what happenes for [Aequeosalinocalcalinosetaceoaluminosocupreovitriolic serps] with this post on [Aequeosalinocalcalinosetaceoaluminosocupreovitriolic]

Viral and Word of Mouth Marketing

Moderator: Todd Friesen Speakers: Rand Fishkin, CEO, SEOMoz Louise Rijk, Co-founder and Vice-President of Marketing and Sales, Advanced Media Productions, Inc. Aaron Wall, Author, SEO Book Lawrence Coburn, President, RateItAll, Inc. First up is Louise talking about how big agencies look at word of mouth marketing. Who do you trust as part of word of mouth, consumer generated media, and … [Continue reading Viral and Word of Mouth Marketing]

Merchant Circle Has Reputation Management Issue

So after reading Rae’s review of Merchant Circle, I headed on over and checked out the SERP for Merchant Circle and what I saw wasn’t pretty …

The Affiliate Marketing Newbie’s Guide To Finding Niches

When I started out in internet marketing, I browsed around various lists of high paying keywords as well as some arbitrary lists that veterans just decided to share [without explanations] on their blogs.

Google Analytics iPhone App Review

I was asked to take part in the beta test of this a few weeks ago, and I’m so lame I just finally got aroud to mentioning it.

Why Big Brand Media Sites Are The Real Cesspool of the Internet

Eric Schmidt of Google famously remarked last year that “The internet is fast becoming a cesspool where false information thrives” and that brands were the way out. Well Eric I’m going to show you not only did you get it wrong , but you got it very wrong, not only are big brands just as responsible for the pollution of … [Continue reading Why Big Brand Media Sites Are The Real Cesspool of the Internet]

Contextual Ads and Pictures

I’ve lost track of what’s the current feeling on this issue. Last I remember YPN didn’t like it Adsense wanted a line separating the pics and the adverts. If I’m way off base could some one point me in the direction of a forum thread from a reliable person I’d appreciate it.

Side Effects of a DMOZ listing

Much has been said about having a listing in DMOZ, whether it’s important or not, whether it’s necessary, or how much time and effort it’s worth to get in. I was reviewing a potential clients site and I suspect the DMOZ listing may actually be doing them more harm than good. The company has been around for a few years … [Continue reading Side Effects of a DMOZ listing]

SEO for Product Reviews, Part I

If you do any SEO work on branded or named products or services, hopefully you’re already optimizing for “keyword review” or “keyword reviews”. Not only is it good because people actually search for those phrases, but it’s an effective strategy for getting better placement in Google. However before we get into any tactics, I think it’s an important to show … [Continue reading SEO for Product Reviews, Part I]

Netscape.com Clearly Not a Democracy

Trying to offer an alternative to Digg Netscape.com is doing everything in it’s power to squelch the input of it users, even it’s most active users, instead opting for some draconian leadership that is pretty intolerant of differing opinions.

Prisoners of War in the Battle for Paid Links

Yesterday I came across a post from Dazzlin Donna entitled Matt Cutts, Why Am I Still Being Punished, there are several points in that post worth noting and discussing in more detail.

v7ndotcom Elursrebmem Blogs

After what seems like forever (but is really only 4 days) my v7ndotcom elursrebmem entry finally ranks, coming in somewhere between 25 and 30 depending on what ranking tool and data center you happen to be using (SERP). However now that every SEO on the planet has a blog I thought I might cruise around the blogosphere and see how … [Continue reading v7ndotcom Elursrebmem Blogs]

Site Targeting and Niche Blogging

I’m not the first one to say this, and I surely won’t be the last but if you use AdSense on your blog you really need to pick a niche topic and stick with it. This point become especially important if you allow site targeting on your blog. I have advertisers who target this blog and I have absolutely no … [Continue reading Site Targeting and Niche Blogging]

DaveR Twitter and the Disney Job I’ll Never Get

So I’m cruising through twitter this AM and I get a message from DaveR about a job he thinks he’s found for me. Now my first thought was Dave sent me a link to the Disney Chief Magic Officer job, which is very cool, but more of a ceremonial position more than anything else. However what he actually sent was … [Continue reading DaveR Twitter and the Disney Job I’ll Never Get]

How to Use Twitter Lists To Create Reputation Management Problems

When twitter lists first came out and I commented about how awesome they are, I also warned they had the potential to become a tool for evil and create reputation management problems. Since no one paid attention, I figured what better way to illustrate the problem than to see it in action?

Google is Scarier than Facebook on Privacy

In the past few weeks Facebook has been publicly criticized over privacy policies; however, when Google invades people’s privacy, the offenses don’t receive the same level of scrutiny or public outrage.

Adwords Quality Score – Why It Won’t Roll Back

I’ll admit that when I first saw the new adwords quality score I thought they were crazy, they’ll have to roll this thing back, and was not alone in this belief. However after poking ad proding the beast a little I say it’s here to stay.

Las Vegas Pubcon 2008 Wrap Up

As I try and dig my way through my overflowing post conference inbox, and mostly overdue Remember the Milk to do list I thought I’d take a few minutes and share my thoughts on Pubcon 2008.